Programme Lead, Consumer Demand 16 views0 applications


About The Role:

GAIN is seeking a dynamic Programme Lead to oversee and guide GAIN’s Consumer Demand Creation programme, acting as the leader responsible for driving the strategic vision of market-based demand creation and providing technical leadership across GAIN’s consumer-centric approaches, design and implementation of activities that increase consumers’ motivation and ability to choose healthier and more sustainable foods. The Programme Lead will continue developing and refining GAIN’s distinctive demand approach, while providing strategic clarity on when and how to deploy different consumer-centric interventions (demand, SBCC, nutrition education). This role will be offered on a (2) year fixed term contract, subject to availability of funding and will be based in either of our offices in Nairobi, Kampala or Abuja.

The Programme Lead is responsible for setting the strategic direction of the programme, providing technical support and team management, ensuring that evidence-based behavioural, emotional and market-level approaches effectively increase demand for healthier and more sustainable foods. The role involved supporting multi-country initiatives, coordinating partnerships and representing GAIN externally.

Overall, this role will ensure that GAIN’s portfolio of work on demand creation delivers to the highest possible standards.

Tasks and Responsibilities:

Programmatic and Strategic Leadership

  • Oversee the Demand Generation Programme working in close collaboration with the respective programme and technical leads and leveraging their specific technical expertise, tools and resources available.
  • Review and refresh GAIN’s demand creation approach Provide strategic clarity across GAIN on when and how to use different consumer-centric approaches (demand creation vs SBCC vs nutrition education), ensuring improved coherence and teams understanding their distinct purposes, channels, and target audience.

Technical project design and delivery support

  • Provide collaborative advice and technical guidance to colleagues throughout the project lifecycle (design, implementation) on delivering strategically relevant, sound and feasible demand activities.
  • Collaborate with KL focal points to define learning agenda and collaborate on M&E framework including roll-up indicators and theory of change/logic model, results framework, and monitoring templates.

Fundraising

  • Generate resource mobilization opportunities in collaboration with the Consumer Nutrition Team Lead and the Chief Technical Officer, and lead on proposal development for the thematic area along with respective Leads and Programme Managers.
  • Provide technical guidance to the Development Office, lead and contribute to the development of proposals for new funding.

Team and People Management

  • Manage and mentor the Demand Generation team, interns and/or consultants, and support the recruitment of key staff.
  • As part of a multi-site, multi-functional team, participate in organizational development taskforces to improve GAIN’s overall effectiveness

About Our Offer:

The gross salary per annum on offer for this role is as listed below for each location.

Kenya: KES 6,236,928 – KES 7,127,928

Uganda: UGX 126,529,380 – UGX 144,542,460

Nigeria: NGN 22,211,484 – NGN 25,364,388

GAIN has a fair and competitive salary structure that allows for annual progression subject to good performance. In addition, GAIN offers a total of 37 days holiday per year (including annual leave, public holidays and additional office closure days), an attractive pension scheme and competitive insurance cover including health, travel and life assurance. We are committed to the health of our staff, especially in these challenging times, and have developed a programme of wellbeing that includes flexible and hybrid working, additional leave allowances, wellbeing days, mindfulness coaching and access to independent and confidential counselling.

GAIN also has a strong commitment to professional development. We will support you to grow in your career through both formal and informal training, and are committed to providing opportunities through internal recruitment, secondments, and promotion. All of this is delivered in a supportive and collaborative environment.

About GAIN:

The Global Alliance for Improved Nutrition (GAIN) is a Swiss-based foundation launched at the United Nations in 2002 to tackle the human suffering caused by malnutrition. Working with governments, businesses and civil society, we aim to transform food systems so that they deliver healthier diets for all people, especially the most vulnerable.

Headquartered in Geneva, Switzerland, GAIN has offices in countries with high levels of malnutrition: Bangladesh, Benin, Ethiopia, India, Indonesia, Kenya, Mozambique, Nigeria, Pakistan, Rwanda, Tanzania and Uganda. To support work in those countries, we have representative offices in the Netherlands, the United Kingdom, and the United States.

At GAIN, we believe that everyone in the world should have access to nutritious, safe, and affordable food. Today, one in three people – drawn from nearly every country on the planet – are unable to consume enough nutritious food. We work to develop and deliver solutions to this daily challenge.

Our Working Culture and Environment:

We provide a flexible working environment that includes a combination of home and office working opportunities through our global hybrid working policy. This encourages our staff to have a healthy work-life balance and increases staff motivation, enriches employee wellbeing, and improves performance and productivity.

All of our positions are based in one or more of GAIN’s designated offices as stated on our job advertisements. Successful candidates will be based in one of GAIN’s country offices and must have the existing right to live and work within a reasonably commutable distance of the relevant city / cities in which the role is advertised. Please note, that GAIN does not sponsor working visas and relocations.

GAIN reserves the right to withdraw an offer of employment for candidates who are considered to ineligible under the above conditions during or after the recruitment process.

Applicants must have the right to work and be currently based in the advertised country location, to be eligible to apply for this position.

This advert closes on 28th January 2026. Early applications are encouraged. GAIN reserves the right to close this advert early should we receive suitable candidates ahead of the closing date.

The Global Alliance for Improved Nutrition is committed to equality of opportunity and creating an inclusive environment where diversity is valued. We are keen to reflect the diversity of our society at every level within our organisation and therefore welcome applications from talented and committed people from all backgrounds, representing the diverse societies we operate in.

Our core values

GAIN is committed to equality of opportunity and to eliminating discrimination. All staff are expected to follow GAIN Values

Our commitment to safeguarding

GAIN is committed to creating a safe and inclusive environment where all staff, volunteers, and job applicants are treated with dignity and respect. We are also committed to safeguarding the communities we work with. We have a zero-tolerance approach to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, exploitation and abuse of power or trust.

Safeguarding is integral to our recruitment practices, and we have robust procedures in place to prevent any form of harm, abuse, or discrimination. As part of our commitment to safeguarding, all successful candidates will undergo thorough background checks and vetting procedures, which can include references, criminal records and terrorist finance checks where applicable, in accordance with our Safeguarding Policy.

We provide comprehensive training and support to our staff and volunteers and associates to raise awareness of safeguarding issues and ensure they are equipped to recognise and respond to concerns effectively.

By applying for a position with GAIN, you agree to uphold our safeguarding principles and contribute to maintaining a safe and supportive environment for all individuals.

More Information

  • Job City Kenya,Nigeria,Uganda
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The Global Alliance for Improved Nutrition (GAIN) is an international organization driven by the vision of a world without malnutrition.

Around 3.5 billion people — half the people on the planet today — are malnourished. Each year, malnutrition kills 3.1 million children under the age of five and leaves 159 million stunted, trapping generations in lives of poverty and unfulfilled potential. The Global Alliance for Improved Nutrition (GAIN) is focused on finding solutions to end malnutrition within our lifetimes.

OUR METHODOLOGY /

At GAIN, we believe that no one sector alone can solve the complex problem of malnutrition. We work closely with partners including governments, civil society, businesses, UN agencies, and academic institutions to develop programs that deliver large-scale and locally relevant solutions to malnutrition in more than 30 countries.

In recent years we have expanded our approach to reach those on the margins of society, who are often the most excluded, vulnerable and severely malnourished, such as the Dalit community in India who experience oppression because of their caste; adolescent girls; and families affected by emergencies.

ABOUT GAIN /

Each day, 795 million people — one in nine — go hungry. Close to 2 billion people survive on diets that lack the vital vitamins and nutrients needed to grow properly, live healthy lives, and raise a healthy family. About 1.4 billion people worldwide struggle with overweight and obesity. That’s more than the number of people who are hungry worldwide.

In total, around 3.5 billion people — half the people on the planet today — are malnourished.

The Global Alliance for Improved Nutrition (GAIN) is an international organization that was launched at the UN in 2002 to tackle the human suffering caused by malnutrition.

GAIN is driven by the vision of a world without malnutrition. We act as a catalyst — building alliances between governments, business and civil society — to find and deliver solutions to the complex problem of malnutrition. Today we are on track to reach over a billion people with improved nutrition – a goal for 2015.

We focus our efforts on children, girls and women because we know that helping them have sustainable, nutritious diets is crucial to ending the cycle of malnutrition and poverty. By building alliances that deliver impact at scale, we believe that we can eliminate malnutrition within our lifetimes.

Data sources:

  • The Lancet’s series on maternal and child undernutrition
  • Food and Agriculture Organization of the United Nations (FAO)
  • World Health Organization (WHO)
  • UNICEF

OUR IMPACT /

GAIN has helped 892 million people to access affordable, nutritious food — about 350 million of whom are women and children. Our work to fortify staple foods and condiments with essential micronutrients reaches more than 30 countries worldwide. Our work includes helping to improve the quality of foods and diets and educating families of the benefits of breastfeeding and good nutrition. Worldwide, our projects are changing lives and contributing to reducing micronutrient deficiencies through large-scale food fortification. For example, we’ve increased the intake of vitamin A in Indonesia by fortifying edible oils and the intake of iron in China by fortifying soy sauce.

By 2017, we aim to increase the intake of essential micronutrients such as vitamins A, D, iron, folic acid and iodine for 1.3 billion people, including 400 million women and adolescent girls, and 200 million children under five.

In countries with the highest rates of malnutrition, multinutrient supplements or ‘home fortification’ help improve nutrition when mixed into food. In Bangladesh, we launched a new micronutrient powder program in collaboration with international development organization BRAC. Since launch, 80,000 community workers have been trained to promote home fortification, and five million sachets were sold in 2014. Monthly sales have more than tripled during the year and the overall market for micronutrient powders grew by 15 percent, with 45 million sachets produced in 2014 alone.

Data source

  • GAIN 2012–2013 Annual Report

OUR VISION /

GAIN is driven by the vision of a world without malnutrition. We believe that everyone in the world should have access to an affordable, healthy and nutritious diet. We focus on children, girls and women to break the cycle of malnutrition and poverty.

By building alliances that deliver impact at scale, we believe that we can end malnutrition within our lifetimes.

OUR APPROACH /

We believe that everyone in the world should have access to an affordable, healthy and nutritious diet.

A tailored approach to innovation. We work to understand and deliver specific solutions to the daily challenge of food insecurity faced by poor people. By understanding that there is no ‘one-size-fits-all’ model, we develop alliances and build tailored programs, using a variety of flexible models and approaches.

Scale and ambition. We aim to reach 1 billion people with affordable, nutritious foods by 2015.  We build alliances between governments, local and global businesses, and civil society to deliver sustainable improvements at scale. We are part of a global network of partners working together to create sustainable solutions to malnutrition.

What matters most is impact. We focus on early life stages and maternal health when good nutrition has the most impact. We focus our efforts on children, girls and women because we know that providing access to affordable, sustainable, nutritious diets is crucial to ending the cycle of malnutrition and poverty.

OUR VALUES /

Team work

GAIN draws on the different skills of employees to create cohesive teams to deliver our programs in more than 30 countries. We also work closely with public and private partners.

Innovation

Our staff are creative thinkers who develop and test innovative business models to make markets work in a sustainable way for vunerable groups.

Passion

GAIN is made up of dedicated, enthusiastic professionals committed to our mission of making a difference on a large scale.

Professionalism

GAIN ensures professional and scientific rigor, commitment and leadership in our relations with the people and organizations we work with.

At GAIN, we believe that no one sector alone can solve the complex problem of malnutrition. We work closely with partners including governments, civil society, businesses, UN agencies, and academic institutions to develop programs that deliver large-scale and locally relevant solutions to malnutrition in more than 30 countries.

In recent years we have expanded our approach to reach those on the margins of society, who are often the most excluded, vulnerable and severely malnourished, such as the Dalit community in India who experience oppression because of their caste; adolescent girls; and families affected by emergencies.

ABOUT GAIN /

Each day, 795 million people — one in nine — go hungry. Close to 2 billion people survive on diets that lack the vital vitamins and nutrients needed to grow properly, live healthy lives, and raise a healthy family. About 1.4 billion people worldwide struggle with overweight and obesity. That’s more than the number of people who are hungry worldwide.

In total, around 3.5 billion people — half the people on the planet today — are malnourished.

The Global Alliance for Improved Nutrition (GAIN) is an international organization that was launched at the UN in 2002 to tackle the human suffering caused by malnutrition.

GAIN is driven by the vision of a world without malnutrition. We act as a catalyst — building alliances between governments, business and civil society — to find and deliver solutions to the complex problem of malnutrition. Today we are on track to reach over a billion people with improved nutrition – a goal for 2015.

We focus our efforts on children, girls and women because we know that helping them have sustainable, nutritious diets is crucial to ending the cycle of malnutrition and poverty. By building alliances that deliver impact at scale, we believe that we can eliminate malnutrition within our lifetimes.

Data sources:

  • The Lancet’s series on maternal and child undernutrition
  • Food and Agriculture Organization of the United Nations (FAO)
  • World Health Organization (WHO)
  • UNICEF
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More jobs from Global Alliance for Improved Nutrition (GAIN)
0 USD Kenya,Nigeria,Uganda CF 3201 Abc road Full Time , 40 hours per week Global Alliance for Improved Nutrition (GAIN)

About The Role:

GAIN is seeking a dynamic Programme Lead to oversee and guide GAIN’s Consumer Demand Creation programme, acting as the leader responsible for driving the strategic vision of market-based demand creation and providing technical leadership across GAIN's consumer-centric approaches, design and implementation of activities that increase consumers’ motivation and ability to choose healthier and more sustainable foods. The Programme Lead will continue developing and refining GAIN's distinctive demand approach, while providing strategic clarity on when and how to deploy different consumer-centric interventions (demand, SBCC, nutrition education). This role will be offered on a (2) year fixed term contract, subject to availability of funding and will be based in either of our offices in Nairobi, Kampala or Abuja.

The Programme Lead is responsible for setting the strategic direction of the programme, providing technical support and team management, ensuring that evidence-based behavioural, emotional and market-level approaches effectively increase demand for healthier and more sustainable foods. The role involved supporting multi-country initiatives, coordinating partnerships and representing GAIN externally.

Overall, this role will ensure that GAIN’s portfolio of work on demand creation delivers to the highest possible standards.

Tasks and Responsibilities:

Programmatic and Strategic Leadership

  • Oversee the Demand Generation Programme working in close collaboration with the respective programme and technical leads and leveraging their specific technical expertise, tools and resources available.
  • Review and refresh GAIN’s demand creation approach Provide strategic clarity across GAIN on when and how to use different consumer-centric approaches (demand creation vs SBCC vs nutrition education), ensuring improved coherence and teams understanding their distinct purposes, channels, and target audience.

Technical project design and delivery support

  • Provide collaborative advice and technical guidance to colleagues throughout the project lifecycle (design, implementation) on delivering strategically relevant, sound and feasible demand activities.
  • Collaborate with KL focal points to define learning agenda and collaborate on M&E framework including roll-up indicators and theory of change/logic model, results framework, and monitoring templates.

Fundraising

  • Generate resource mobilization opportunities in collaboration with the Consumer Nutrition Team Lead and the Chief Technical Officer, and lead on proposal development for the thematic area along with respective Leads and Programme Managers.
  • Provide technical guidance to the Development Office, lead and contribute to the development of proposals for new funding.

Team and People Management

  • Manage and mentor the Demand Generation team, interns and/or consultants, and support the recruitment of key staff.
  • As part of a multi-site, multi-functional team, participate in organizational development taskforces to improve GAIN’s overall effectiveness

About Our Offer:

The gross salary per annum on offer for this role is as listed below for each location.

Kenya: KES 6,236,928 - KES 7,127,928

Uganda: UGX 126,529,380 - UGX 144,542,460

Nigeria: NGN 22,211,484 - NGN 25,364,388

GAIN has a fair and competitive salary structure that allows for annual progression subject to good performance. In addition, GAIN offers a total of 37 days holiday per year (including annual leave, public holidays and additional office closure days), an attractive pension scheme and competitive insurance cover including health, travel and life assurance. We are committed to the health of our staff, especially in these challenging times, and have developed a programme of wellbeing that includes flexible and hybrid working, additional leave allowances, wellbeing days, mindfulness coaching and access to independent and confidential counselling.

GAIN also has a strong commitment to professional development. We will support you to grow in your career through both formal and informal training, and are committed to providing opportunities through internal recruitment, secondments, and promotion. All of this is delivered in a supportive and collaborative environment.

About GAIN:

The Global Alliance for Improved Nutrition (GAIN) is a Swiss-based foundation launched at the United Nations in 2002 to tackle the human suffering caused by malnutrition. Working with governments, businesses and civil society, we aim to transform food systems so that they deliver healthier diets for all people, especially the most vulnerable.

Headquartered in Geneva, Switzerland, GAIN has offices in countries with high levels of malnutrition: Bangladesh, Benin, Ethiopia, India, Indonesia, Kenya, Mozambique, Nigeria, Pakistan, Rwanda, Tanzania and Uganda. To support work in those countries, we have representative offices in the Netherlands, the United Kingdom, and the United States.

At GAIN, we believe that everyone in the world should have access to nutritious, safe, and affordable food. Today, one in three people - drawn from nearly every country on the planet - are unable to consume enough nutritious food. We work to develop and deliver solutions to this daily challenge.

Our Working Culture and Environment:

We provide a flexible working environment that includes a combination of home and office working opportunities through our global hybrid working policy. This encourages our staff to have a healthy work-life balance and increases staff motivation, enriches employee wellbeing, and improves performance and productivity.

All of our positions are based in one or more of GAIN’s designated offices as stated on our job advertisements. Successful candidates will be based in one of GAIN’s country offices and must have the existing right to live and work within a reasonably commutable distance of the relevant city / cities in which the role is advertised. Please note, that GAIN does not sponsor working visas and relocations.

GAIN reserves the right to withdraw an offer of employment for candidates who are considered to ineligible under the above conditions during or after the recruitment process.

Applicants must have the right to work and be currently based in the advertised country location, to be eligible to apply for this position.

This advert closes on 28th January 2026. Early applications are encouraged. GAIN reserves the right to close this advert early should we receive suitable candidates ahead of the closing date.

The Global Alliance for Improved Nutrition is committed to equality of opportunity and creating an inclusive environment where diversity is valued. We are keen to reflect the diversity of our society at every level within our organisation and therefore welcome applications from talented and committed people from all backgrounds, representing the diverse societies we operate in.

Our core values

GAIN is committed to equality of opportunity and to eliminating discrimination. All staff are expected to follow GAIN Values

Our commitment to safeguarding

GAIN is committed to creating a safe and inclusive environment where all staff, volunteers, and job applicants are treated with dignity and respect. We are also committed to safeguarding the communities we work with. We have a zero-tolerance approach to any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, exploitation and abuse of power or trust.

Safeguarding is integral to our recruitment practices, and we have robust procedures in place to prevent any form of harm, abuse, or discrimination. As part of our commitment to safeguarding, all successful candidates will undergo thorough background checks and vetting procedures, which can include references, criminal records and terrorist finance checks where applicable, in accordance with our Safeguarding Policy.

We provide comprehensive training and support to our staff and volunteers and associates to raise awareness of safeguarding issues and ensure they are equipped to recognise and respond to concerns effectively.

By applying for a position with GAIN, you agree to uphold our safeguarding principles and contribute to maintaining a safe and supportive environment for all individuals.

2026-01-29

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