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Moving the Goalposts (MTG) Kilifi is a community based organization that, since 2002, uses football to empower girls in the rural and urban areas of Kilifi and Kwale County. MTG’s goals is to have a more inclusive, just and peaceful world where girls’ and women’ human rights are realized and protected. It uses a rights based approach and focuses primarily on sexual and reproductive rights, health and choice.More than four thousand girls (aged 9 – 25 years) participate in MTG’s tournaments and ongoing leagues. Girls are encouraged to take up leadership roles in their (football) community. The peer led health education program gives girls opportunities to learn about their rights and to claim them. It gives girls health information and assists them through one-to-one counseling. The economic empowerment program aims to improve young women’s livelihoods. MTG works with stakeholders in the communities and other partners in and outside Kenya. MTG won the Beyond Sport Health award in 2013.